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The article
Customer review or influencer endorsement: which one influences purchase intention more?
Diena Dwidienawati, David Tjahjana, Sri Bramantoro Abdinagoro, Dyah Gandasari, Munawaroh Munawaroh
- Rank
- 60 of 2,738
- Percentile
- top 2.2%
- Where
- Heliyon, 2020
- Citations
- 172
From the 2020 list, OpenAlex counts as of 2026-10-29.
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