Your Top 10 most-cited badge
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The article
Brand Coolness
Caleb Warren, Rajeev Batra, Sandra María Correia Loureiro, Richard P. Bagozzi
- Rank
- 9 of 43
- Percentile
- top 21%
- Where
- Journal of Marketing, 2019
- Citations
- 271
From the 2019 list, OpenAlex counts as of 2026-10-29.
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